Sana Ahmed, Product Marketing Expert in SaaS Technology

A lover of technology, people and their success!
Have a product problem? Schedule a discovery call with me:

Hello, I’m Sana Ahmed and Product Marketing is my passion. 

Product Marketers are subject matter experts and storytellers who help build and market powerful products that empower customers.

For companies, Product Marketers are the jugular veins of the business while becoming product, customer and market experts.
For customers, Product Marketers are the biggest advocate to make sure products are tailor-made for their needs.

Product Marketing is a critical business driver for every organization.

I drive ROI-driven go-to-market strategies to help companies attain market leadership with their products. 
I have a decade of experience working as a Product Marketing Expert, with specialization in the Technology Sector and SaaS industry.

My Story


I fell in love with Product Marketing because I love technology and empowering people to get ahead with the latest digital tech tools. 

Identifying Business Drivers

As a millennial in the connected generation, I saw how technology was a huge driver for business and customer goals early on. 

A Connector at Heart

A connector at heart, I bring professionals, customers and products together with technology to create the best product experiences. 

My Product Marketing Portfolio Includes:

10+ Years in SaaS Tech

A veteran in the tech space, I bring my background in product marketing, technology and software-as-a-service to the business world.

50+ Products to Market​

As a Product Marketer, I brought over 50 products to market that generated hundreds of millions of dollars in revenue.

Billion Dollar Platform

Thinking beyond features, enhancements and point solutions, I've worked with multi-billion dollar companies to build, market and sell their software platforms with 300% quarter-over-quarter sales cycle increases.

Brands I've worked with include:

My Product Marketing Specialties Include:


Customer Research Competitive Analysis Product Research


Product Development Strategies Product Marketing Strategies


Go-to-Market Launch Strategies

Go to market the right way!


Accolades for Marketing Departments In My Tenure:

Sterling Talent Solutions:

2017 Stevies Award-Gold Award for Global Sales Team Of The Year

Sterling Talent Solutions:

HR Vendor Bronze Award for Best Background Screening Provider – Singapore

HRO Baker’s Dozen Customer Satisfaction Ratings

Employee Screening

2017 Winner

2014 Forrester Wave Most Promising Social Listening Platform out of the gate

2014 North American Big Data & Analytics New Product Innovation Leadership Award

Highlighted as “Visionary” in the Gartner Magic Quadrant for Digital Marketing Hubs 2015-2016

Product Practitioners, Question?